SAP CX Portfolio of Products
Manages, secures, and maintains customer data while allowing customers to control their information in compliance with regulations.
Features:
• Customer consent management
• Identity management and standardised customer profiles
• Single sign-on functionality
Enables organisations to deliver contextual, consistent, and relevant marketing across multiple channels.
Features:
• Dynamic customer profiling and lead management
• Campaign segmentation
• Market planning, performance, and analysis
Facilitates sales management across all channels by integrating content, experience, and order management. Provides a consistent product view across devices.
Features:
• Customisable B2B and B2C commerce solutions
• Product content and catalogue management
• Merchandising and promotions
Gives sales teams a complete view of customer profiles, enhancing the sales process with AI-driven sales forecasting.
Features:
• Lead and opportunity management
• Sales automation
• Sales management and forecasting
Provides digital customer support across multiple channels, connecting front-office engagements with back-office processes through self-service capabilities.
Features:
• Multi-channel contact centre
• Service ticket management
• Self-service options
• Mobile, offline, and real-time field service management
SAP CX is recognised as a leader in sales force automation and digital commerce, as demonstrated by industry evaluations.
